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Digital InfrastructureTechnology2022

Smart-home packages, one focused pitch: Akıllıevim.

How we built Akıllıevim a clean, single-purpose lead-generation site to launch Mena Teknoloji’s new smart-home product line and turn interest into package enquiries.

20:28
Tuesday, July 21
The Akıllıevim smart-home lead site on desktop
The Akıllıevim smart-home lead site on desktop
20:28
Tuesday, July 21
The Akıllıevim smart-home lead site on mobile
The Akıllıevim smart-home lead site on mobile
20:28
Tuesday, July 21
The Akıllıevim smart-home lead site on tablet
The Akıllıevim smart-home lead site on tablet
The Akıllıevim smart-home lead site on tablet

Mena Teknoloji had a new product line. It needed a site that did one thing: collect demand.

The Context

Overview

Akıllıevim is Mena Teknoloji’s new smart-home brand, built to bring connected-home systems to everyday households. The product was ready; what it lacked was a simple way to reach buyers and collect demand.

We built a deliberately lean, single-purpose lead-generation site. No clutter, no deep catalog, just a clear pitch for the smart-home packages and an obvious way to request a quote.

Everything on the page points to one action: getting a callable enquiry into Mena Teknoloji’s hands, with the packages doing the selling.

The Problem

The Challenge

A brand-new product with no audience yet. The site had to introduce smart homes, build trust fast, and turn first-time curiosity into a concrete enquiry.

A brand-new line with zero awareness, every visitor was meeting it for the first time.

Smart-home packages are easy to overcomplicate, so the offer had to stay simple and scannable.

Without a clear single action, curious visitors would browse and leave without enquiring.

Mena Teknoloji needed real, callable leads, not just traffic.

What We Built

One page, one job: get the enquiry.

We stripped the site to the essentials and built every section to move a first-time visitor toward requesting a quote.

Single-message hero

A clear, confident introduction to smart living, with a ‘Get a quote’ call to action above the fold.

Package-led layout

The smart-home packages take center stage, presented simply so visitors grasp the offer in seconds.

Product highlights

Just enough on the devices and features to build confidence, without burying the pitch.

Quote request flow

A short, friendly enquiry form that turns interest into a callable lead for the sales team.

Lead-genWhole site built around one action
Package-ledThe offer does the selling
Above foldQuote request on the first screen
Launch-readyBuilt to go live with the product line
The Impact

A launchpad for a new line.

1
Single-purpose site built around one action: request a quote.
Package-led
The smart-home packages drive the entire pitch.
Above-fold
Quote request on the first screen.
Launch-ready
Built and ready to go live with the product line.
The Outcome

The bottom line.

Akıllıevim launched with a focused lead-generation site that introduces a brand-new smart-home line and turns first-time curiosity into concrete package enquiries.

Lean by design, it does one job well: putting callable demand in front of Mena Teknoloji’s sales team, ready to scale as the product line grows.

Growth Journey

The Akıllıevim growth journey

Every layer we built for this brand, in one place.

Client Signal

What partners say

Hear from the teams we build and grow with, once the work ships and the numbers move.

Pumpmedya is a highly skilled team that masters every lever critical to business development. Open to genuine dialogue and focused on the goal, they add the human touch that makes a partnership truly productive. We gladly recommend them.

Antonio Di Bacco
Marketing Manager · Eutelsat
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